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    Brand Enigma: Decoding the Secrets of your Brand PDF




    by Duncan Bruce : Brand Enigma: Decoding the Secrets of your Brand

    ISBN : #0470779608 | Date : 2008-12-31

    Description :

    PDF-1a408 | Brand Enigma provides a refreshing antidote to tired, conventional approaches to business development, marketing and innovation. The premise for this book is that the brand embodies the spirit of the business and, properly understood, can enable the enterprise to raise innovation, business development and performance to new levels. Based on a proven method for deconstructing and rebuilding brands,… Brand Enigma: Decoding the Secrets of your Brand


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    [Pub.44Ghg] Brand Enigma: Decoding the Secrets of your Brand PDF | by Duncan Bruce


    Brand Enigma: Decoding the Secrets of your Brand by by Duncan Bruce

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